Whitney McAnallenVice President
Whitney is vice president of CONNECTIVE Agency. Her strategic leadership and entrepreneurial mindset are invaluable to clients seeking original and meaningful solutions and a simple yet effective path to achieving their goals.
Her technical savvy and strengths in customer service, communication, problem-solving and project management ensure projects — no matter how large or small — are executed with the highest standards of quality and efficiency.
Strategy, technology and communications have always been integral to Whitney’s high performance. She’s worked on the design and development of new websites, video series and complex marketing and communications campaigns for clients from government and nonprofits (DHA, Housing Solutions to North Texas) to finance (Kainos Capital), health care (Agape Care, BroadJump, Dallas Renal Group) and transportation (Allied Van Lines and SIRVA Commercial).
Whitney loves working alongside business leaders to strategize and execute marketing and communications plans that are aligned with their business goals. With a commitment to going deep — in both work and relationships — Whitney enjoys digging into data and research to develop strategies that build brand awareness and grow businesses. She’s also a compassionate and patient leader who cultivates authentic relationships with business partners and teammates alike.
Whitney began her career as a video editor for an ABC News affiliate, and later spent time working for Apple Inc. before she launched a Dallas-based small business providing curatorial services to clients across the country. With a passion for helping others, Whitney also spent seven years at a Title I public school district where she had experience leading district-wide communications and marketing campaigns.
She earned a Bachelor of Arts in art and performance from the University of Texas at Dallas and a master’s in educational leadership and administration from the University of Texas at Tyler. Whitney enjoys spending time with her family, traveling, going to concerts, visiting art exhibits and exploring the great outdoors!